Design Observer (via Core77) points us to this exhaustive collection of Metro logos from around the world.
All of the Olympic Logos
July 15, 2008
From 1896 to the London Games in 2012, check out all the logos.
Our favorite – Mexico 1968
Our least favorite -Berlin 1936
The scariest – Rome 1960
From Adivertido
This is an extremely interesting site from Burak Kaynak, called the A to Z Brand Project. Under the premise that a brand exists entirely in a person’s head, he has deconstructed iconic logos and used tags to show you his view of the brands.
The way he’s approached this works better for come logos/brands than others. For example, we think it works well for the Pepsi logo (above), but not so well for the Facebook logo (below).
MillerCoors launched on June 30th, 2008. As the name clearly implies, its a joint venture between SABMiller plc and Molson Coors. They are getting together to compete better in the US marketplace.
This is not a product logo meant for consumers. Instead, it is a corporate logo, a “parent brand” for the two companies brands (Coors, MGD, Foster’s, etc.).
We love this logo. It is clean and clear yet creative and engaging. First, the cleaner typeface is a nice change of pace from the logos we’re much more familiar with via their beverage brands. But even more, the half-finished glass of beer is very smart. Obviously, the beer is very relevant. But by having the glass half finished implies the enjoyment of drinking the beer. And flattening out the glass and showing it from above makes you think about it more than one normally would.
Learn more about the thinking behind this logo here.
Image from Brand New
LongerDays.com Logo – Getting the Message Across
June 24, 2008
Here is a logo that gets some wood on the ball. The company’s name is LongerDays.com, and they provide personal assistant services. Personal assistants, naturally, take things off a busy person’s plate – thus making that person’s day seem longer. But aside from the solid name, the logo is great. It is often difficult to effectively pull off a logo that includes multiple, smaller components – but this one does it nicely. The silhouette pulling the hands of the clock back is spot on in both the creative and engagement aspects of the logo.
Obama Unveils Logo That Rips Off Presidential Seal
June 21, 2008
It seems the Democrat Party’s nominee for President is just going to keep going with the presumptions.
Obama’s new logo is extremely similar to the presidential seal – complete with eagle, olive branches, spears and Latin text.
Asked about the resemblance, a spokesman replied, “Just because it has an eagle?”
It’ll be interesting to see if the Obama campaign continues using the logo after the GOP makes hay with it.
From Boston.com
The Most Influential Brands of the Last Fifty Years
June 20, 2008
The UK’s Marketing Society is celebrating its 50th anniversary with 50 Golden Brands – those 50 brands that were most influencial for 1959 to the present. Its not set in stone, though, visitors can suggest changes. At the very least, its a great way to see 50 iconic logos.
via MarketingVOX
McCain Campaign Launches New Logo
June 18, 2008
Update: Looks like this isn’t an official new logo, just one of many McCain designs. Sorry for any confusion. Read more
John McCain campaign has revised his logo this week, hoping to appeal a younger audience and downplay his military experience – two things that may prove crucial to beating Barack Obama.
Hard to say whether the logo will make any difference. We at LogoSnob get awfully tired of every campaign logo being some variation of red, white and blue. So from that standpoint, we’re glad McCain has made a departure from that. However, black is not the color we would have chosen – it looks too ominous and heavy.
From Brand New
Buffallo Bills Unveil Uninspired Logo for Toronto Games
June 17, 2008
The Buffalo Bills are playing eight home games at Toronto’s Rogers Centre over the next five years. To commemorate these games, the team unveiled the the commemorative patch they will be wearing on their uniforms during these games. On the patch will be a logo of the Bills’ charging Buffalo and images of Toronto’s Rogers Centre and CN Tower
“The new logo was designed to reflect both the excitement and historic nature of the eight-game series,” Russ Brandon, the Bills COO.
Sadly the logo, in LogoSnob’s humble opinion, is neither exciting nor making any historic statement. The first problem is that it looks like someone just slapped the Bills buffalo on some clip art of buildings. Second, I’m not sure anyone except those in the Northeast or Canada know those buildings by sight. Lastly, unless you look at it for awhile, you don’t even realize its the Canadian maple leaf in the background (see…I bet you didn’t notice it either).
This could’ve been an opportunity to freshen up the entire Bills look, but instead they made the very opposite more apparent.
Logos of Countries from Around the World
June 17, 2008
The best of these logos, in our opinion, are those which couple the country’s uniqueness, in some specificity, with an appealing aesthetic.
Our favorite:
- The Bahamas
- Vietnam
- Brazil
- Ireland
- Australia
Our least favorite:
- Italy
- Britain
- New Zealand
- Spain
- Bulgaria
And in its own special category, Tasmania, which just sort of scares us…would it have killed them to license the Bugs Bunny version of the Tasmanian devil?
From Cidade dos Logos via NOTCOT
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